Coupons

Pro feature. Available in Listora Pro.

Availability: Pro only. Requires Listora Pro. Free sites do not have a coupon system.

What it does

Coupons let you offer discount codes that reduce the credit cost of a listing plan. Users enter a coupon code during the plan selection step of the submission form. The discount applies immediately - before the user confirms and credits are deducted.

Coupons - screenshot from the modernized 1.0.5 site

Why you'd use it

  • Run limited-time promotions to drive listing submissions.
  • Offer referral discounts or partner codes to specific business groups.
  • Restrict coupons to specific plans so a 50% discount only applies to your premium tier.
  • Set per-user usage limits to prevent a single person from using a code multiple times.

How to use it

For site owners (admin steps)

Creating a coupon:

  1. Go to Listora → Coupons → Add New Coupon.
  2. Set the coupon title (this is your internal reference name, not the code).
  3. Fill in the coupon fields:
  • Coupon Code - the code users will enter (e.g., LAUNCH50). Codes are case-insensitive.
  • Type - choose Fixed (deduct a set number of credits) or Percent (deduct a percentage of the plan cost).
  • Value - the discount amount (e.g., 10 for 10 credits off, or 20 for 20% off).
  • Usage Limit - total number of times the code can be used across all users. Set to 0 for unlimited.
  • Per User Limit - maximum times a single user can use the code. Set to 0 for unlimited.
  • Expiry Date - date after which the code is no longer valid. Leave blank for no expiry.
  • Minimum Credits - minimum plan credit cost required for the coupon to apply. Set to 0 for no minimum.
  • Restrict to Plans - optionally limit the coupon to one or more specific plans by selecting their names.
  1. Publish the coupon.
  2. Share the code with users.

Checking usage:

The coupon list at Listora → Coupons shows the usage count next to each coupon. Open a coupon to see the current count against the usage limit.

Deactivating a coupon:

Set the coupon's status to Draft to immediately disable it. Users who enter the code will see an "inactive" error.

For end users (visitor/user-facing)

  1. During listing submission, the Choose a Plan step includes a coupon field.
  2. Enter the code and click Apply.
  3. If the code is valid for the selected plan, the discounted credit cost appears immediately on the plan card.
  4. Select a plan and continue - the discounted amount is deducted from your balance at submission.

Tips

  • Use uppercase codes - they're easier to communicate and the system normalizes to uppercase automatically.
  • For launch promotions, set a short expiry date and a reasonable usage limit rather than a permanent unlimited coupon.
  • Restrict high-value coupons to your most expensive plan using Restrict to Plans - this prevents users from applying large discounts to free or low-cost plans.
  • If you want a coupon for a specific group (e.g., a partner organization), set Per User Limit to 1 and distribute unique codes via email - but this requires creating one coupon per recipient. For bulk codes, consider a single shared code with a tight Usage Limit.
  • A coupon with Minimum Credits set prevents applying it to free plans. Set min_credits to at least 1 to exclude free-plan submissions.

Common issues

Symptom Fix
"Coupon code not found" error Confirm the coupon is published (not Draft) in Listora → Coupons
"This coupon is not valid for the selected plan" The coupon has Restrict to Plans set - the user must select one of the restricted plans
Code applied but discount not showing The plan card updates the displayed cost; if it doesn't change, try clicking Apply again
"Coupon has reached its usage limit" Increase the Usage Limit or create a new coupon

Related features