Free vs Pro

Free runs the directory. Pro runs the business.

Most directory plugins put the basics behind a licence and call the rest a trial. Listora does the opposite: everything needed to launch and moderate a real directory is in the free plugin, on as many sites as you like. Pro exists for the day you start charging.

Free

Launch a directory, take submissions, moderate it, and let people search it.

63 REST endpoints · 11 Gutenberg blocks · 6-layer anti-spam

Download free

Pro

Charge for listings, capture leads, verify businesses, and see what is working.

From $69/year or $199 once · 30-day money back

Get Pro

In the free plugin

A finished directory, not a crippled one

No licence key, no expiry, no site limit. If you never pay, none of this stops working.

  • Listing types and custom fields
    Unlimited types, flexible custom-field system
    Same in Pro
  • Faceted search
    Geo and radius, full-text, search this area
    Pro adds Advanced and saved search, email alerts, infinite scroll
  • Maps
    Leaflet with clustering
    Pro adds Google Maps and Places, address autocomplete, custom styles
  • Frontend submission
    Multi-step wizard with media uploads
    Same in Pro
  • Reviews and ratings
    Helpful votes, owner replies
    Pro adds Multi-criteria and photo reviews
  • Business claims
    Admin approval, ownership transfer
    Same in Pro
  • User dashboard
    Listings, reviews, claims, profile
    Pro adds Adds needs and responses tabs
  • Import and export
    CSV, JSON, GeoJSON, competitor migrators
    Same in Pro
  • Anti-spam
    reCAPTCHA v3, Turnstile, Akismet
    Same in Pro
  • Schema.org markup and RTL
    Included
    Same in Pro

Only in Pro

The layer that turns a directory into revenue

These are genuinely absent from the free plugin. Nothing here is a nag screen or a time limit - they are the features that only matter once money is involved.

  • Monetization

    Credit economy with pricing plans, coupons, Hold-and-Commit activation

  • Taking payment

    5 integrations: WooCommerce, WC Subscriptions, WC Memberships, PMPro, MemberPress

  • Lead capture

    Lead forms on listings

  • Verification badges

    Verified-business badges

  • Needs Marketplace

    Reverse listings - buyers post what they want

  • White label and coming-soon mode

    Rebrand the admin, gate the site pre-launch

  • Analytics and audit log

    Search analytics, listing analytics, audit trail

  • Outgoing webhooks

    Push events to your stack

Before you buy Pro

What Pro does not do yet

Every plugin has a gap between the feature list and the settings screen. Ours is here, in writing, so you can decide with it rather than discover it afterwards.

Direct card payments need a developer

Vendors pay you through a payment plugin you already run. 5 are configurable from wp-admin today: WooCommerce, WooCommerce Subscriptions, WooCommerce Memberships, Paid Memberships Pro, MemberPress.

Stripe and PayPal are fully built inside the bundled Credits SDK - hosted Stripe Checkout, webhook signature verification, refunds - and both register as built-in gateways with a complete settings screen. That screen is switched off by default while the buyer-facing purchase flow is finished off, so turning it on means adding one filter to your site:

add_filter( 'wb_listora_pro_show_gateway_settings', '__return_true' );

If you would rather not touch code at all, take payment through WooCommerce.

It is a directory, not everything

Listora is not a booking engine with live availability, and it is not a CRM. Lead capture writes to your database and emails the owner; managing that pipeline belongs in your CRM. Pair it with a dedicated booking plugin if you need calendars.

Anything unclear before you commit? Ask us first - the 30-day refund clock pauses while a ticket is open.

Try the whole directory first.

Run the free plugin as long as you like. Upgrade the day it starts earning.

Download Listora free See Pro pricing