Each job listing emits Schema.org JobPosting markup for Google for Jobs. Employers submit through the frontend wizard. Subscriptions handle the recurring revenue.

What you are building

A niche job board - by industry, by region, by role - built for Google for Jobs, because every listing emits Schema.org JobPosting markup. Candidates filter by employment type, remote / on-site, salary, location. Employers post jobs through a frontend wizard. You charge per-posting or via a subscription.

Think We Work Remotely, but for any vertical you own the audience for.

Why generic plugins lose the SEO race

Google for Jobs is the visibility multiplier for any modern job board. To rank there, every job listing must include valid JobPosting structured data with:

title, description, datePosted, validThrough
hiringOrganization (with logo + URL)
employmentType (FULL_TIME / PART_TIME / CONTRACTOR / TEMPORARY / INTERN)
jobLocation (or jobLocationType for remote)
baseSalary (where legally required)
experienceRequirements, educationRequirements, skills

Most directory plugins emit a generic LocalBusiness schema and call it a day. Listora ships a dedicated Job listing type with most of these fields wired into its JobPosting markup by default.

What Listora delivers out of the box

Job-vertical fields. Job title, company name and logo, employment type (full-time, part-time, contract, freelance, internship), remote option, salary range and type, experience level, application URL, application deadline, skills, and a position-filled flag.

Schema.org JobPosting markup. Auto-generated from the field values: hiringOrganization, employmentType, baseSalary, jobLocation or jobLocationType, validThrough, experienceRequirements and skills. Google also expects datePosted, which Listora does not emit, so add it with the wb_listora_schema_data filter and check each posting in the Rich Results Test.

Frontend submission for employers. Multi-step wizard with draft auto-save. Employers sign in or register first, so every posting is tied to an account.

Faceted search. Filter by employment type, remote option, salary, location and experience level. URL-state preserved so a candidate can share a search.

Expiration handling. A scheduled job expires listings at the end of their run. The employer gets a reminder email 7 days and 1 day before expiry, which prompts renewal.

Pro features that drive recurring revenue

Featured plans. Featured jobs sort ahead of standard ones. 100 credits per 30 days.
Verification badges. Verified Employer badge (admin-approved) builds candidate trust.
Lead capture. A per-job enquiry form emails the employer and counts each lead per job. It carries a message, not file uploads, so link the apply URL for CVs.
Saved searches. Candidates save “remote, $80K+, Senior Backend” and get a daily alert when matching jobs post.

Monetization

Three viable models:

Per-posting fee. $99 per 30-day standard, $199 for featured. Stripe, PayPal or WooCommerce. Credits are reserved, then deducted once the plan activates.
Employer subscriptions. A monthly WooCommerce Subscriptions or MemberPress plan tops up the employer’s credits each cycle.
Credit packs. Buy 10 postings for $799, use them over the year. The credit ledger tracks the balance.

All three live on the same Pro pricing-plans surface. Switch between them based on the audience.

Schema.org JobPosting quick-check

After your first 3 jobs are published, test with Google’s Rich Results validator (search.google.com/test/rich-results). Fix any missing required property (such as datePosted) before you rely on Google for Jobs. Indexing timing is up to Google.